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business / Advertising

Milici ad firm now just MVNP
Honolulu advertising agency Milici Valenti Ng Pack has changed its name and reorganized some of its operations.
Biz Journal Wednesday, September 23, 2009

Advertising: Yahoo's New Campaign Emphasizes User Preferences
The Internet portal unveils a global branding campaign that highlights changes in its leading products, like its home page.
New York Times Wednesday, September 23, 2009

China Fights Trade Rule on American Media
China on Tuesday appealed a World Trade Organization ruling that forced restrictions on the sale of music, films and books from the united states.
New York Times Wednesday, September 23, 2009

Best Buy and Verizon Jump Into E-Reader Fray
Two big names are teaming with iRex Technologies to market a touch-screen e-reader to rival the Kindle from Amazon.
New York Times Wednesday, September 23, 2009

U.S. Census Uses Telenovela to Reach Hispanics
A character in a Spanish-language soap opera will work for the Census Bureau in a plot intended to encourage viewers to participate in the 2010 count.
New York Times Wednesday, September 23, 2009

Dayton marketing firms merge
Two local marketing companies have merged, creating a local firm with a specialty in global marketing.
Biz Journal Wednesday, September 23, 2009

CNN anchor to host Arizona Biltmore ad awards show
CNN anchor Soledad O'Brien will host an October awards show at the Arizona Biltmore Resort & Spa recognizing the achievements of diverse professionals in the advertising, marketing and media industries.
Biz Journal Wednesday, September 23, 2009

Add Video To Websites and Blogs
The basic purpose of any business is to gain returns on investments. Whether you have an online business or an offline business, the main objective of your business is to grow and flourish in this tro...
Goarticles.com Wednesday, September 23, 2009

Study Finds Print and Online Advertising Are Most Effective
The Future of Advertising Project, from the Wharton School and the Advertising Research Foundation (ARF), finds that print and online advertising are the most effective mediums. The study also found...
About Wednesday, September 23, 2009

GM Launches Reassurance Campaign
General Motors may owe over $160 million to its ad agencies but that's not stopping the company from starting a new ad campaign. After filing Chapter 11 bankruptcy earlier this...
About Wednesday, September 23, 2009

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