business / Marketing
Soon, Bloggers Must Give Full DisclosureOn Monday, the F.T.C. said it would revise rules about endorsements and testimonials in advertising that had been in place since 1980. The new regulations are aimed at the rapidly shifting new-media w...
Big News Network Tuesday, October 06, 2009Australia hires ad agency to battle illegal immigrationSydney, Oct 6 (DPA) The Australian government has embarked on a novel campaign to combat a growing wave of illegal immigrants by hiring an international advertising agency to mount street theatre in Sri Lanka.
Big News Network Tuesday, October 06, 2009Consumer reviews are typically positiveNEW YORK: Online consumer reviews are typically skewed towards the positive end of the spectrum, contrasting with commonly-held perceptions that most of the feedback about brands on the internet is negative in character.Bazaarvoice, which provides product review software for...
warc.com Tuesday, October 06, 2009TV, newspapers face ''continual degradation'', says SorrellLONDON: Charging consumers to access online material will be a vital future strategy for media owners, but newspapers and free-to-air television will have to face up to "continual degradation", Sir Martin Sorrell, ceo of WPP Group, has said. A...
warc.com Tuesday, October 06, 2009P&G boosts digital outputCINCINNATI: Procter & Gamble, the consumer goods giant, is producing an increasing amount of original digital content, as it seeks to connect with consumers using a range of tools that go beyond more traditional forms of marketing communications.The world's...
warc.com Tuesday, October 06, 2009New Service Offers Human Traffic to Website OwnersFindSiteTraffic.com is a new service which sends real human visitors to websites in an effort to reduce the entry expense barriers experienced by new website owners.
Big News Network Tuesday, October 06, 2009It's a mistake to rush into copywritingCopywriting is one of those activities that requires reflection. The best copywriters do not write a word until they have completed extended study and research about the topic. If it is a product or ...
Goarticles.com Tuesday, October 06, 2009Drive Free Traffic To Your Site: Easy How ToMany people ask how to drive free traffic to your site and my answer is to start by writing articles. Though you may be using article marketing as your web traffic strategy, are you using it to the f...
Goarticles.com Tuesday, October 06, 20098 Ways to Find Ideas for Articles, Videos, and Press ReleasesFinding ideas for creating articles, videos, and press releases can sometimes feel overwhelming. For those that are beginning their venture into creative writing and producing informative videos on sp...
Goarticles.com Tuesday, October 06, 2009Sorrell backs online chargesLONDON: Charging consumers to access online material will be a vital future strategy for media owners, but newspapers and free-to-air television will have to face up to "continual degradation", Sir Martin Sorrell, ceo of WPP Group, has said.A recent...
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