business / Marketing
WSJ Scores With Out-of-Home Digital Screen StrategyNEW YORK (AdAge.com) -- In past jobs, Jim Harris has been a proponent of "hyper-local"
marketing strategies that takes place in the lobbies of office buildings. So it's no surprise he's made that an a...
Big News Network Wednesday, November 04, 20097-Eleven Switches On Video Network7-Eleven, home of the Slurpee and the Big Gulp, has launched a digital video network dubbed 7-Eleven TV. The digital video network, currently installed in 60 stores in California, Texas and Flori...
Big News Network Wednesday, November 04, 2009Holiday Inn Puts Global Advertising Account Into ReviewNEW YORK (AdAge.com) -- Holiday Inn is conducting a review of its global creative advertising account, and four networks will make final presentations in a bid for the hotel chain's business next mont...
Big News Network Wednesday, November 04, 2009Baidu hammers home brandingBEIJING: Baidu, China's leading search agency, has launched its first branding campaign since 2005 in a bid to maintain its hold on the world's biggest and fastest-growing internet population. The centrepiece of the campaign is a 48-second TV and...
warc.com Wednesday, November 04, 2009Sony Ericsson unveils AndroidHELSINKI: Handset maker Sony Ericsson has taken the wraps off its new flagship mobile; the first one to be built around Google's Android operating system.The Xperia X10 - to be known as 'Rachel' while under development - will go...
warc.com Wednesday, November 04, 2009Bottled water turns on salesLONDON: If bottled water sales are the ultimate barometer of economic health, then Britain appears to be on the brink of recovery, says a Mintel report published today.After more than two years of declining sales, the market for both...
warc.com Wednesday, November 04, 2009Allied World's Eugene Raitt Elected 2010 Chairman of the Board for the Direct Marketing Association/PRNewswire-FirstCall/ -- Allied World Assurance Company, Ltd, a member company of Allied World Assurance Company Holdings, Ltd (NYSE: AWH) today announced that
Big News Network Wednesday, November 04, 2009Signs of optimism for Australian advertising, the Perth-based publisher, believes there are signs of an advertising upturn. Despite posting a 22.9% fall in net profit for the September quarter, its chief executive
Big News Network Wednesday, November 04, 2009Big November 2009 Giggle Bingo Online Bingo Room Promotiononline bingo promotion set to debut during the course of November 2009. Entitled, Monthly Megapot, this impressive new promotion offers players a massive bingo game [
Big News Network Wednesday, November 04, 2009FreeAdLists.com Announces Revamp of Website Design and Service OfferingFreeAdLists.com has just announced a major makeover of its website design and service offering in order to accommodate the growing needs of the advertising public. (
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