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Industry - Advertising latest news
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To Reduce Costs, Warner Brothers Closing 2 Film DivisionsThe company said closing Picturehouse and Warner Independent Pictures was a cost-cutting move rooted in the changing economics of the specialty film business. NYtimes.com Friday, May 09, 2008
Cablevision Reports Wider LossCablevision Systems reported a wider deficit for its first quarter on Thursday on losses from derivative contracts. NYtimes.com Friday, May 09, 2008
Television Stakes Claim for US Adults' TimeNEW YORK: television continues to command a significant portion of American consumers' attention, according to a new study from the Television Bureau of Advertising.The report, produced by The Nielsen Company, shows that 53% of... warc.com Friday, May 09, 2008
Unilever Boosts Sales Despite 'Challenging Conditions'LONDON: Anglo-Dutch consumer goods giant Unilever reports solid sales in the first quarter of this year, with the likelihood of continued growth throughout 2008. The owner of brands such as Surf washing powder and... warc.com Friday, May 09, 2008
The Shape of Things to Come? UK Regulator Shares Future VisionLONDON: "I have seen the future and it works," wrote US journalist Lincoln Steffens in 1921. Unfortunately, he was referring to Soviet communism and is not now remembered for his prophetic accuracy. UK communications... warc.com Friday, May 09, 2008
World Economic Balance of Power Set to Shift, Predicts Barclays BankLONDON: Barclays Wealth, the upmarket arm of the UK-headquartered banking giant, has published its latest household Wealth Index, compiled by the Economist Intelligence Unit. Given the causal factors of the present global credit crisis, it might be thought... warc.com Friday, May 09, 2008
Advertising: In a Weak Economy, Quirky Restaurant Ads Yield to Tried and TrueApplebee's and Wendy's have opted for a more recession-proof approach: glamour shots of food. NYtimes.com Friday, May 09, 2008
Clear Channel Profit SurgesThe company said first-quarter profit soared to $799.7 million, due to asset sales, an investment gain and higher revenue, but earnings from continuing operations were flat. NYtimes.com Friday, May 09, 2008
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