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Internet - Search Engines latest news
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SEO Bonus Night: Keyword Research Just Got a Little Bit Easier (and Cheaper)by Karri Flatla
Have you ever been walking down the street just sort of minding your own business, staring at the cracks in the sidewalk, when you suddenly spot a fiver just laying there on the pavement? You look around to see if anyone else is watching. If anyone else has noticed the unclaimed prize just for showing up? Then you say to heck with pride, smile gleefully to yourself, and OH YES you pick it up and put it in your pocket.Then you quickly go buy something with it. It feels good when that happens, doesn't it? (It's okay, I won't tell your Mom you didn't give the five dollar bill to charity or the busker with the dancing monkey on the corner.)Yes, I do have a point.I was doing some keyword research for a client tonight. (I know, there must be something to do this late at night besides work ... but actually there's not.) I was using google's Keyword Tool like I often do and not expecting to see anything more exciting than a cool keyword or two I hadn't thought of. (O Searchengineguide.com Wednesday, July 09, 2008 Virtualization - VMware Suffers MeltdownThere's a little puddle on Wall Street where VMware, the virtualization leader and the most brilliant IPO since google went public, used to be. EMC, VMware's parent company, announced mid-morning that VMware co-founder Diane Greene was out presumably because the company isn't going to make its full-year 2008 guidance of 50% growth over 2007 and it hasn't reported its second quarter yet. EMC said it would come in at 'modestly below' its goal. search.sys-con.com Wednesday, July 09, 2008 Bell's internet throttling illegal, Google saysGoogle says the internet is too important to allow Bell or other service providers to act as a 'gatekeeper.' google Inc. topix.net Wednesday, July 09, 2008 Adobe Gives Yahoo & Google Special Flash TreatmentAdobe says it's going to 'dramatically improve' the search results of dynamic web content and rich internet applications (RIAs) for google and Yahoo by giving them optimized Flash Player technology. This new widgetry, which will read and index SWF files, is supposed to uncover information that is currently undiscoverable by search engines and provide more relevant automatic search rankings for the millions of RIAs and the other dynamic content that runs in Flash Player. search.sys-con.com Wednesday, July 09, 2008 Barnacles! YouTube Ad Potential Dragged DownDespite millions of visitors to video sharing site YouTube, google hasn't managed to find a key that unlocks the magic box of revenue for the site.
read more WebProNews Wednesday, July 09, 2008 Virtualization, Google & AppleAfter much soul-searching but finding no 'compelling reason,' Intel of all people is not going to upgrade its 80,000 PCs to Vista except in a few places; XP is just fine, thank you, according to a piece on a New York Times blog that actually started in the Inquirer. That started people to wondering whether Intel, when it finally does upgrade, will go to the Vista-beholden Windows 7 or to Linux or the Mac, its newest hero. It also got other people to remembering that Intel exhibited the same resistance to XP when it was new. It took four years for XP to get 50% of the market. search.sys-con.com Wednesday, July 09, 2008 Dailymotion Celebrates Its IndependenceVideo sharing site Dailymotion doesn't have a billion-dollar payday awaiting it from google as YouTube did, but they have plenty of traffic and a working relationship with Viacom.
read more WebProNews Wednesday, July 09, 2008 Online Ads Doing Good, But Not As Good As We Hoped. Why?Good summary of why online ads are being reduced: Yes, the "economy" has a lot to do with it, but it's a cop out. topix.net Wednesday, July 09, 2008 If a Ranking Falls on the First Page, But There is Nobody Around to See it, Does it Still Make Any Difference?by Stoney deGeyter
I think I stress too much about our clients' performance of their optimization campaigns. Or perhaps I just create too much work for myself. See, all these years I've been working 10-12 hour days to help my clients increase their exposure in the search engines for some pretty important phrases. But just recently I found out that I've been targeting all the wrong keywords!
You see, I've been using keyword research programs such as Wordtracker to find out what words people actually type into the search field when looking for the product or service our clients' offer. This has helped me to find various search phrases that are actively searched on a daily basis so, when ranked, they deliver traffic to our client's website.
I didn't know could make stuff up!
This is where I think I've created more work for myself. I didn't know we were allowed to just make keywords up instead!
I came to this realization a few weeks ago when I saw a blog post announcing some ranki Searchengineguide.com Wednesday, July 09, 2008 Google Launches Lively Virtual RoomsA few days ago, Marissa Mayer wrote a blog post about google's homepage, and an obsession with simplicity and clean design became almost painfully clear. Now, her company's launching a sort of fragmented virtual world in which users can choose cats as avatars and hug each other underneath dinosaur skeletons.read more WebProNews Wednesday, July 09, 2008 1 2 3
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