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Core searches in the U.S. increased 2 percent over June search volume.

Ross Dunn candidly describes his favorite search engine optimization (SEO) tools to monitor rankings, do keyword research, and provide a website check-up. Tools include: Google Webmaster Tools, Google Insights for Search, Google AdWords Keyword Tool, Trellian Keyword Discovery, SEObook Back Link Analyzer, and OptiLink.

Blogs are not just for links, says Amanda Wattlington in this video interview, they have earned their place at the table as a full-fledged marketing strategy. They allow customers to interact with the brand and see it in a more informal light. She gives important elements in a blog plan.