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An overwhelming majority (93 percent) of online Americans say companies should have a social-media presence, and 85 percent believe these companies also should be interacting with consumers through...

Direct-marketing business performance in the second quarter declined overall from the year-earlier quarter, despite growth in profitability, according to the Q2 Quarterly Business Review (QBR) issued...

Though the number of people accessing the internet over the past seven weeks has remained stable, traffic to online brokerage sites during the week ended Sept. 21 increased 30 percent, accompanied by...

Online brandjackers are increasingly abusing top-ranked pharmaceutical brands, putting deal-seeking consumers at risk of buying questionable prescription drugs on illegal online pharmacies and...

Zoho has released an online marketplace for business applications. In the style of iPhone's App Store or Android's App market, developers that use Zoho's Creator tool to build apps can list their...

R/GA boosts focus on analytics; Platform-A recruits former Virgin Mobile executive; Gawker Media joins the Quattro Wireless mobile ad network.

Big brands are engaged in local marketing, but can't settle on approach.

Microsoft rolled out another incentives-based program to stimulate use of its Live Search engine. Under the game show-style slogan "Search a lot, earn a lot!", Microsoft promises to reward users...

Anyone with access to Netflix's online streaming service can effectively increase their movie library by over 2,500 movies, about one thousand of which are available now. Movies from Starz...

Fearing blunt legislation, the industry moves towards aligning behind a single standard for deep packet inspection.