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As analyst firms lower their predictions for Web ad revenues this year, local online ad spending might come in higher than originally anticipated by year's end.

Atmosphere BBDO names executive director of production; John Rabasa joins Publicis Modem & Dialog, and HipCricket builds a WAP site for the next "Got Milk" campaign.

A new report predicts 60 percent of home and trade services firms will have an online presence in the next 2 to 4 years, up from just 33 percent now.

Online advertisers and publishers are venturing into uncharted territory and need to take a scientific approach to emerging media that will require new tools and services.

Gary Small, a neuroscientist at the University of California, Los Angeles, claims the internet is stimulating evolutionary change within the minds of tech-savvy users. "The average young person now...

The majority of senior marketers (55%) lack a quantitative understanding of their organizations' brand value - and may miss opportunities to leverage the brand to drive business growth, according to...

Despite rapidly increasing use of and demand for more sophisticated, feature-filled mobile devices in the US, the higher-end capabilities they afford - such as email, internet access, video and games...

US online retail sales this holiday season will reach $44 billion, a 12% increase over last year and the slowest growth rate to date - indicative of the difficult economic environment affecting...

Tech titans Google, Yahoo and Microsoft have agreed upon a common set of principles to guide business dealings in countries that restrict free speech and expression. The search and ad giants have...

Calendar, Docs, and other gadgets can now be added directly onto Gmail's interface, Google announced. To do so, visit Gmail > Settings > Labs and turn on the "Google Calendar gadget" and/or the...