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Monday, November 10, 2008 ( change date )
Execs & Accounts UK & EU: IAB U.K., MySpace, Foviance
IAB U.K. hires Mew for mobile; Foviance buys Applied Insights; Myspace gets new European COO
ClickZ Monday, November 10, 2008Obama Brings SocNets to Oval Office; GOP Tries 'Rebuilding the Party'
Just one day after sweeping the November 4 election, President-Elect Barack Obama's team launched launched a website aimed at making government more "open."
Features on Change.gov include a blog,...
Marketingvox Monday, November 10, 2008Facebook Relaxes Prohibition-Style Alcohol App Policy
Facebook lifted restrictions on apps that "promote, facilitate, or reference" the sale of alcoholic beverages, according to a post on its developer blog.
There remains just one condition:...
Marketingvox Monday, November 10, 2008One-Third of Web Users Watch TV While Surfing
Nearly 31% of people who went online at home in October were also watching television simultaneously, demonstrating that web surfing and TV watching are complementary behaviors, according to research...
Marketingvox Monday, November 10, 2008Questions for Yahoo's Head of Mobile Advertising and Publishing
David Katz offers a peek into Yahoo's mobile ad offerings and aspirations.
ClickZ Monday, November 10, 2008Study Unearths Super-Connected 'Digital Divas'
A segment comprising 16% of the female online population identified as "Digital Divas" shops more, communicates more and is less likely than other women to ever "unplug" from their digital gadgets,...
Marketingvox Monday, November 10, 2008LinkedIn Users Enjoy (Apparently) High Personal, Financial Success
Nearly 60% of LinkedIn users have high personal incomes and hold executive-level or consultant positions, and those who are decision-makers in their jobs are more likely to be active networkers,...
Marketingvox Monday, November 10, 2008AdMeld Ad Platform Optimizer Exits Beta, Caters to Publishers
Fresh from receiving $7 million in funding from Spark Capital, ad optimization firm AdMeld is launching an ad platform to help publishers maximize gains from digital ad networks.
The offering...
Marketingvox Monday, November 10, 2008TV Network Site Viewers up 155% in September
All four major TV networks enjoyed month-over-month growth in online video viewers in September, fueled by high interest in season premieres, financial news, and political news and comedic parodies,...
Marketingvox Monday, November 10, 2008Keystream SmartAds: Another Spin on Video Advertising
Keystream has launched SmartAds, a video ad model that "intuitively [locates] subject matter on the screen and [places] ads in blank spaces."
Ads will play for 10 seconds every minute or two. They...
Marketingvox Monday, November 10, 20081 2
![Keystream has launched SmartAds, a video ad model that 'intuitively [locates] subject matter on the screen and [places] ads in blank spaces.' Ads will play for 10 seconds every minute or two. They......](/img/logo_new.gif)
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