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The growing popularity of interactive tools like wikis, blogs and social networks gives customers the ability to engage with firms as never before, and global marketers must put users at the center...

Though the holiday season will be challenging across the board for retailers, online merchants - though less sunny this year than last - are not all doom and gloom, according to the 2008 eHoliday...

The Mobile Marketing Association released its 2008 Annual Global Mobile Attitude and Usage Survey, and discussed new mobile ad guidelines.

GoViral Names First U.K. MD; ITV's Makes Cameron Permanent; Microsoft Grabs Highfield

With what The Guardian called "an ultra-modern echo of Franklin D. Roosevelt's regular folksy radio broadcasts," President Elect Barack Obama has launched a weekly address to the nation - via...

Last week Google announced plans to launch a voice recognition tool for Apple's iPhone, an update to an existing mobile app that will enable users to perform searches by stating their query out...

New solution allows manufacturers to push reviews and other content to a merchant's store.

In terms of ad revenue in '09, one-year-old Hulu might give YouTube a run for its money, MediaBuyerPlanner reports. Unlike the older video site, Hulu streams primarily professional content, including...

Microblogging service Twitter may be brewing a pay-to-Tweet model for businesses using it to promote wares or connect with consumers. Twitter enables users to publish "microblogs" of up to 140...

Last week select Black Friday websites received "leaked" Wal-Mart ads regarding what deals will be available at the big-box after Thanksgiving. But less than two weeks before the shopper's holiday,...