Emarketing news and emarketing widget

A growing pile of pink slips at the Googleplex suggests boom time for the search giant may be coming to a close. In Q3, Google managed to quell concerns that the flailing economy would negatively...

A look at the brands that get visitors and keep users engaged the longest both at home and work.

Media firm Six Apart - the founders and former owners of blog site LiveJournal - has introduced a "bailout plan" for once-pro bloggers that have lost their jobs. The TypePad Journalist Bailout...

Ad Networks and Analytics: Local online ad firm WebVisible purchased Adapt Technologies, which peddles search marketing software. Agencies and Marketing Execs: Montreal-based agency Sid Lee has...

Adults in the US who use the text-messaging feature on their cell phone are 49% more likely than the average American to be between age 18-24, 14% more likely to be Hispanic and 24% more likely to be...

Last week the European Commission launched Europeana, a digital library of over two million documents, art, video and audio clips chronicling the continent's culture and history. The site, funded in...

Your short, internet ad must accomplish four vital tasks: (1) attract interest, (2) present your offer, (3) select the audience, and (4) get the click-through. In this article Dr. Wilson's explains each of these tasks.

In this video interview, Scott Brinker of IonInteractive.com explains how 2-step landing pages can be used to segment click-throughs from generic keywords to boost conversion rates 2- or 3-fold.

Google AdWords clients now have the option to avail text and image ads to iPhone, T-Mobile G1 Android phones, and other handhelds with HTML-ready internet browsers. The ads will appear alongside...

Invoke Media has launched BrightKit, a Twitter account management system that lets marketers schedule tweets, track their campaign progress and keep track of multiple accounts. "According to Twitdir,...