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<title><![CDATA[ Feedzilla: Top 20 news stories:  Category: 'internet' - Sub-category: 'Advertising'  ]]> </title>
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<lastBuildDate>Sun, 6 Jul 2008 12:46:16 PM EST</lastBuildDate>
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<title>Read News. Syndicate News.</title>
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<title>Sponsored Link</title>
<description><![CDATA[ <a href="http://www.pheedo.com/click.phdo?x=e6d82897ef92488b8baa486cee2c7bb5&u=1606124616803"><img src="http://www.pheedo.com/img.phdo?x=e6d82897ef92488b8baa486cee2c7bb5&u=1606124616803" border="0"/></a> <img src="http://track.feedzilla.com/?type=imp&tag=feed" border="0" style="width:1px;height:1px;"> ]]></description>
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<pubDate><![CDATA[ Sun, 6 Jul 2008 12:46:16 PM EST ]]></pubDate>
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<title><![CDATA[Rubicon, AdJug Avail UK 'Net Users to US Advertisers]]></title>
<description><![CDATA[Ad network optimization firm The Rubicon Project has partnered with online ad market AdJug. Per the agreement, AdJug will sell ad inventory for US-based Rubicon clients that wish to target the United...<script language="javascript">document.write("<img width=1 height=1 src='http://www.feedzilla.com/tools/tracking_pixel.asp?tool=feed_free&prov=&cat=internet&cat2=Advertising&kw=&ip=38.103.63.16&ref='>");</script><BR>Brought to you by <a href='http://www.feedzilla.com' title='Add free content to your site and blog.'>Feedzilla.com</a>]]></description>
<link><![CDATA[ http://feeds.feedburner.com/~r/marketingvox/rss/~3/325878532/]]></link>
<pubDate>Sun, 6 Jul 2008 06:00:00 EST</pubDate>
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<title><![CDATA[Industry Buzz & Snippets: 7/3/08]]></title>
<description><![CDATA[Ad Networks and Analytics:  Omniture unveiled Survey, an online survey tool.  Agencies and Marketing Execs:  Publicis Groupe acquired Kekst, a corporate and financial PR firm. Ad-supported mobile...<script language="javascript">document.write("<img width=1 height=1 src='http://www.feedzilla.com/tools/tracking_pixel.asp?tool=feed_free&prov=&cat=internet&cat2=Advertising&kw=&ip=38.103.63.16&ref='>");</script><BR>Brought to you by <a href='http://www.feedzilla.com' title='Add free content to your site and blog.'>Feedzilla.com</a>]]></description>
<link><![CDATA[ http://feeds.feedburner.com/~r/marketingvox/rss/~3/325867691/]]></link>
<pubDate>Sun, 6 Jul 2008 06:00:00 EST</pubDate>
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<title><![CDATA[Offline WOM More Prevalent, Positive and Credible than Online Buzz]]></title>
<description><![CDATA[Word-of-mouth (WOM) conversations that take place in person and over the phone are far more prevalent than those online, according to a study released by the Keller Fay Group and OMD, writes...<script language="javascript">document.write("<img width=1 height=1 src='http://www.feedzilla.com/tools/tracking_pixel.asp?tool=feed_free&prov=&cat=internet&cat2=Advertising&kw=&ip=38.103.63.16&ref='>");</script><BR>Brought to you by <a href='http://www.feedzilla.com' title='Add free content to your site and blog.'>Feedzilla.com</a>]]></description>
<link><![CDATA[ http://feeds.feedburner.com/~r/marketingvox/rss/~3/325775180/]]></link>
<pubDate>Sun, 6 Jul 2008 06:00:00 EST</pubDate>
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<title><![CDATA[Public Knowledge, Free Press Launch Preemptive Strike on Behavioral Targeting Hearing]]></title>
<description><![CDATA[The Senate Commerce Committee's has rescheduled its online behavioral targeting hearing for July 9.  On the eve of the hearing, Public Knowledge, Free Press and the Center for Democracy and...<script language="javascript">document.write("<img width=1 height=1 src='http://www.feedzilla.com/tools/tracking_pixel.asp?tool=feed_free&prov=&cat=internet&cat2=Advertising&kw=&ip=38.103.63.16&ref='>");</script><BR>Brought to you by <a href='http://www.feedzilla.com' title='Add free content to your site and blog.'>Feedzilla.com</a>]]></description>
<link><![CDATA[ http://feeds.feedburner.com/~r/marketingvox/rss/~3/325758422/]]></link>
<pubDate>Sun, 6 Jul 2008 06:00:00 EST</pubDate>
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<title><![CDATA[Social Media Helps Consumers Cope with Economic Downturn]]></title>
<description><![CDATA[US consumers are going online to discuss their growing frustrations about the economic downturn as well as share money-saving tips and strategies for deferring purchases, according to (pdf) Nielsen...<script language="javascript">document.write("<img width=1 height=1 src='http://www.feedzilla.com/tools/tracking_pixel.asp?tool=feed_free&prov=&cat=internet&cat2=Advertising&kw=&ip=38.103.63.16&ref='>");</script><BR>Brought to you by <a href='http://www.feedzilla.com' title='Add free content to your site and blog.'>Feedzilla.com</a>]]></description>
<link><![CDATA[ http://feeds.feedburner.com/~r/marketingvox/rss/~3/325775181/]]></link>
<pubDate>Sun, 6 Jul 2008 06:00:00 EST</pubDate>
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<title><![CDATA[Viacom Wins Right to Cruise YouTube Records]]></title>
<description><![CDATA[Google has been ordered to surrender the data of users that watch YouTube videos, including videos streamed on other websites, to Viacom. The ruling (pdf) was made by Judge Stanton of the federal...<script language="javascript">document.write("<img width=1 height=1 src='http://www.feedzilla.com/tools/tracking_pixel.asp?tool=feed_free&prov=&cat=internet&cat2=Advertising&kw=&ip=38.103.63.16&ref='>");</script><BR>Brought to you by <a href='http://www.feedzilla.com' title='Add free content to your site and blog.'>Feedzilla.com</a>]]></description>
<link><![CDATA[ http://feeds.feedburner.com/~r/marketingvox/rss/~3/325775183/]]></link>
<pubDate>Sun, 6 Jul 2008 06:00:00 EST</pubDate>
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<title><![CDATA[Business Travelers Balance Work and Life, Despite Increased Time in Transit]]></title>
<description><![CDATA[Over 68 percent of business travelers spend more time on the road than in the past, but nearly two-thirds (66 percent) claim that they can manage work-life balance while traveling, according to a...<script language="javascript">document.write("<img width=1 height=1 src='http://www.feedzilla.com/tools/tracking_pixel.asp?tool=feed_free&prov=&cat=internet&cat2=Advertising&kw=&ip=38.103.63.16&ref='>");</script><BR>Brought to you by <a href='http://www.feedzilla.com' title='Add free content to your site and blog.'>Feedzilla.com</a>]]></description>
<link><![CDATA[ http://feeds.feedburner.com/~r/marketingvox/rss/~3/325775184/]]></link>
<pubDate>Sun, 6 Jul 2008 06:00:00 EST</pubDate>
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<title><![CDATA[Execs & Accounts: Organic, Cellufun, Third Screen Media]]></title>
<description><![CDATA[Drop.io recruits Organic's Chad Stoller; Third Screen founder Tom Burgess to serve on Cellufun's advisory board member, and mobile games vet Keith Katz joins as an executive.<script language="javascript">document.write("<img width=1 height=1 src='http://www.feedzilla.com/tools/tracking_pixel.asp?tool=feed_free&prov=&cat=internet&cat2=Advertising&kw=&ip=38.103.63.16&ref='>");</script><BR>Brought to you by <a href='http://www.feedzilla.com' title='Add free content to your site and blog.'>Feedzilla.com</a>]]></description>
<link><![CDATA[ http://feeds.clickz.com/~r/clickz/~3/325470381/showPage.html]]></link>
<pubDate>Sun, 6 Jul 2008 06:00:00 EST</pubDate>
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<title><![CDATA[DOJ Will, FTC Won't, Probe Google-Yahoo Ad Deal]]></title>
<description><![CDATA[With the Department of Justice officially inspecting the Google-Yahoo search ad deal to ensure it passes antitrust muster, the FTC is expected to stay away.<script language="javascript">document.write("<img width=1 height=1 src='http://www.feedzilla.com/tools/tracking_pixel.asp?tool=feed_free&prov=&cat=internet&cat2=Advertising&kw=&ip=38.103.63.16&ref='>");</script><BR>Brought to you by <a href='http://www.feedzilla.com' title='Add free content to your site and blog.'>Feedzilla.com</a>]]></description>
<link><![CDATA[ http://feeds.clickz.com/~r/clickz/~3/325470380/showPage.html]]></link>
<pubDate>Sun, 6 Jul 2008 06:00:00 EST</pubDate>
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<title><![CDATA[AOL Shifts Platform A Execs in U.K.]]></title>
<description><![CDATA[On the heels of executive changes in the U.S., AOL plans to restructure its U.K. operations and reshuffle its execs there.<script language="javascript">document.write("<img width=1 height=1 src='http://www.feedzilla.com/tools/tracking_pixel.asp?tool=feed_free&prov=&cat=internet&cat2=Advertising&kw=&ip=38.103.63.16&ref='>");</script><BR>Brought to you by <a href='http://www.feedzilla.com' title='Add free content to your site and blog.'>Feedzilla.com</a>]]></description>
<link><![CDATA[ http://feeds.clickz.com/~r/clickz/~3/324579781/showPage.html]]></link>
<pubDate>Sun, 6 Jul 2008 06:00:00 EST</pubDate>
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<title><![CDATA[Yahoo's New Olympics Site Draws Big Name Brands]]></title>
<description><![CDATA[Among the advertisers is Bank of America, which is using the site to run video ads for its ''America's Cheer'' Olympics-related campaign.<script language="javascript">document.write("<img width=1 height=1 src='http://www.feedzilla.com/tools/tracking_pixel.asp?tool=feed_free&prov=&cat=internet&cat2=Advertising&kw=&ip=38.103.63.16&ref='>");</script><BR>Brought to you by <a href='http://www.feedzilla.com' title='Add free content to your site and blog.'>Feedzilla.com</a>]]></description>
<link><![CDATA[ http://feeds.clickz.com/~r/clickz/~3/324579779/showPage.html]]></link>
<pubDate>Sun, 6 Jul 2008 06:00:00 EST</pubDate>
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<title><![CDATA[Adobe Teams With Google, Yahoo to Make Flash Searchable]]></title>
<description><![CDATA[Move will result in millions of newly searchable RIAs and dynamic experiences, including branded ones. Should agencies start using Flash more?<script language="javascript">document.write("<img width=1 height=1 src='http://www.feedzilla.com/tools/tracking_pixel.asp?tool=feed_free&prov=&cat=internet&cat2=Advertising&kw=&ip=38.103.63.16&ref='>");</script><BR>Brought to you by <a href='http://www.feedzilla.com' title='Add free content to your site and blog.'>Feedzilla.com</a>]]></description>
<link><![CDATA[ http://feeds.clickz.com/~r/clickz/~3/324579780/showPage.html]]></link>
<pubDate>Sun, 6 Jul 2008 06:00:00 EST</pubDate>
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<title><![CDATA[Execs & Accounts: Platform-A, SanDisk, Specific Media]]></title>
<description><![CDATA[Platform-A adds sales execs in the Midwest; SanDisk taps Publicis & Hal Riney as agency of record; Specific Media hires Ford marketing vet Jon Schulz.<script language="javascript">document.write("<img width=1 height=1 src='http://www.feedzilla.com/tools/tracking_pixel.asp?tool=feed_free&prov=&cat=internet&cat2=Advertising&kw=&ip=38.103.63.16&ref='>");</script><BR>Brought to you by <a href='http://www.feedzilla.com' title='Add free content to your site and blog.'>Feedzilla.com</a>]]></description>
<link><![CDATA[ http://feeds.clickz.com/~r/clickz/~3/324887646/showPage.html]]></link>
<pubDate>Sun, 6 Jul 2008 06:00:00 EST</pubDate>
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<title><![CDATA[Chad Stoller Departs Organic for File Sharing Start-up]]></title>
<description><![CDATA[Executive director of emerging platforms is second exec this year to leave agency for a tech start-up.<script language="javascript">document.write("<img width=1 height=1 src='http://www.feedzilla.com/tools/tracking_pixel.asp?tool=feed_free&prov=&cat=internet&cat2=Advertising&kw=&ip=38.103.63.16&ref='>");</script><BR>Brought to you by <a href='http://www.feedzilla.com' title='Add free content to your site and blog.'>Feedzilla.com</a>]]></description>
<link><![CDATA[ http://feeds.clickz.com/~r/clickz/~3/325191621/showPage.html]]></link>
<pubDate>Sun, 6 Jul 2008 06:00:00 EST</pubDate>
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<title><![CDATA[AOL's Platform-A Offers Guaranteed CPM for Bebo, Facebook Application Developers]]></title>
<description><![CDATA[June 30, 2008 -- AOL's Platform-A announces that it will offer Bebo and Facebook application developers a guaranteed CPM for U.S. traffic to their applications. The CPM is one of the industry's highest for this inventory. Platform-A, is AOL's advertising business. AOL acquired Bebo, in May 2008.The offering is part of the WIDGNET? publisher network launched earlier this year by Platform-A's Advertising.com. WIDGNET is an offering that allows advertisers to add fresh inventory to their media mix by placing advertising within widgets and similar applications found in the WIDGNET network. Through WIDGNET, Bebo and Facebook application developers will gain access to Platform-A's vast base of brand and performance advertisers. The guaranteed CPM rates will apply to the first three impressions for each unique U.S. visitor who visits an approved developer's application.<script language="javascript">document.write("<img width=1 height=1 src='http://www.feedzilla.com/tools/tracking_pixel.asp?tool=feed_free&prov=&cat=internet&cat2=Advertising&kw=&ip=38.103.63.16&ref='>");</script><BR>Brought to you by <a href='http://www.feedzilla.com' title='Add free content to your site and blog.'>Feedzilla.com</a>]]></description>
<link><![CDATA[ http://www.internetadsales.com/modules/news/article.php?storyid=9683]]></link>
<pubDate>Tue, 01 Jul 2008 10:15:08 +0000</pubDate>
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<title><![CDATA[Publicis Groupe, Yahoo! Unveil Broad Technology Initiatives to Drive Greater Advertiser Effectiveness, Consumer Engagement Online and On-the-Go]]></title>
<description><![CDATA[PARIS & SUNNYVALE, Calif., Jun 25, 2008 -- Publicis Groupe's VivaKi Nerve Center and Yahoo! Inc. (NASDAQ:YHOO) unveiled innovative technology initiatives designed to help Publicis Groupe's clients seize the important global opportunities in mobile advertising. The initiatives also aim to drive greater efficiency in the way advertising is bought and sold online. As more leading brands go mobile, Yahoo! and Publicis Groupe's VivaKi plan to leverage Yahoo!'s mobile platform to help brands broaden their reach and more deeply engage mobile consumers with breakthrough advertising solutions. The two companies will also work to integrate Publicis' current media buying systems with Yahoo!'s Right Media Exchange, and with AMP! from Yahoo! when it is introduced.<script language="javascript">document.write("<img width=1 height=1 src='http://www.feedzilla.com/tools/tracking_pixel.asp?tool=feed_free&prov=&cat=internet&cat2=Advertising&kw=&ip=38.103.63.16&ref='>");</script><BR>Brought to you by <a href='http://www.feedzilla.com' title='Add free content to your site and blog.'>Feedzilla.com</a>]]></description>
<link><![CDATA[ http://www.internetadsales.com/modules/news/article.php?storyid=9682]]></link>
<pubDate>Thu, 26 Jun 2008 13:48:10 +0000</pubDate>
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<title><![CDATA[GenieKnows.com Launches Halifax Local Search Engine]]></title>
<description><![CDATA[May, 2008 -- GenieKnows Local has released a Halifax search engine offering all Halifax businesses a standalone website that includes a map and related business information. Halifax is located in Nova Scotia, Canada and while GenieKnows Local has many cities and types of businesses this Halifax search engine is something very useful to users in Halifax and those planning to visit Halifax.<script language="javascript">document.write("<img width=1 height=1 src='http://www.feedzilla.com/tools/tracking_pixel.asp?tool=feed_free&prov=&cat=internet&cat2=Advertising&kw=&ip=38.103.63.16&ref='>");</script><BR>Brought to you by <a href='http://www.feedzilla.com' title='Add free content to your site and blog.'>Feedzilla.com</a>]]></description>
<link><![CDATA[ http://www.internetadsales.com/modules/news/article.php?storyid=9681]]></link>
<pubDate>Tue, 27 May 2008 11:59:43 +0000</pubDate>
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<title><![CDATA[Lycos Sponsors Wireless Café In The American Pavilion At Cannes]]></title>
<description><![CDATA[Features Spotlight On Award-Winning Independent Films Available On Lycos CinemaWALTHAM, Mass. - May 19, 2008 - Lycos, Inc. (http://www.lycos.com), a provider of social publishing, media and search services, has announced from the Cannes Film Festival, its Wireless Café sponsorship in The American Pavilion at Cannes, and the launch of its Award-Winning Independent Film Spotlight now available on Lycos Cinema. Lycos's patent-pending synchronous Watch & Interact technology enables multiple users to view the same video at the same time with anyone, anywhere, at anytime--all while chatting and socializing.<script language="javascript">document.write("<img width=1 height=1 src='http://www.feedzilla.com/tools/tracking_pixel.asp?tool=feed_free&prov=&cat=internet&cat2=Advertising&kw=&ip=38.103.63.16&ref='>");</script><BR>Brought to you by <a href='http://www.feedzilla.com' title='Add free content to your site and blog.'>Feedzilla.com</a>]]></description>
<link><![CDATA[ http://www.internetadsales.com/modules/news/article.php?storyid=9680]]></link>
<pubDate>Tue, 27 May 2008 11:59:12 +0000</pubDate>
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<title><![CDATA[Vivisimo Evolves Enterprise Social Search with New Velocity Discovery Module]]></title>
<description><![CDATA[New Discovery Module Auto-Classifies Billions of Documents, Targets Discovery-Related Enterprise Functions Such as Market Research, Competitive Intelligence and R & DMay, 2008 -- Pittsburgh, PA ? Vivisimo (vivisimo.com), a leading provider of enterprise search software and expertise, has launched the Velocity Discovery Module, an addition to the Vivisimo Velocity Search Platform that expands the ability of organizations to quickly and automatically classify all data by topics and themes. The new module also adds improved collaboration tools that speed the process of accessing, reviewing and sharing search results.<script language="javascript">document.write("<img width=1 height=1 src='http://www.feedzilla.com/tools/tracking_pixel.asp?tool=feed_free&prov=&cat=internet&cat2=Advertising&kw=&ip=38.103.63.16&ref='>");</script><BR>Brought to you by <a href='http://www.feedzilla.com' title='Add free content to your site and blog.'>Feedzilla.com</a>]]></description>
<link><![CDATA[ http://www.internetadsales.com/modules/news/article.php?storyid=9679]]></link>
<pubDate>Tue, 27 May 2008 11:58:23 +0000</pubDate>
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<title><![CDATA[AOL Announces CNBC As A Primary Content Provider For New AOL Money & Finance Video Site]]></title>
<description><![CDATA[New York, NY, May, 2008 ? AOL and CNBC have announced that CNBC, First in Business Worldwide, will provide multi-media content to the newly launched AOL Money & Finance video site, http://money.aol.com/videos, and across the AOL Money & Finance site, http://money.aol.com. CNBC will offer business analysis and actionable investor information throughout the day for AOL users.<script language="javascript">document.write("<img width=1 height=1 src='http://www.feedzilla.com/tools/tracking_pixel.asp?tool=feed_free&prov=&cat=internet&cat2=Advertising&kw=&ip=38.103.63.16&ref='>");</script><BR>Brought to you by <a href='http://www.feedzilla.com' title='Add free content to your site and blog.'>Feedzilla.com</a>]]></description>
<link><![CDATA[ http://www.internetadsales.com/modules/news/article.php?storyid=9678]]></link>
<pubDate>Tue, 27 May 2008 11:57:40 +0000</pubDate>
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